How Alexandra Cooper became a multimillionaire: the success story of «Call Her Daddy»
28 july 2025 в 01:13
Regardless of whether you are part of the «Daddy gang» or not, you have probably already heard of Alexandra «Alex» Cooper. The host of the «Call Her Daddy» podcast skyrocketed to popularity among mainly female audiences thanks to her witty podcast, initially known for its sexual advice and jokes. However, over time, Alex turned the platform into a completely new empire with celebrity involvement. And thanks to several deals over the past few years, Alex has increased her income and overall net worth.
As of July 2025, Alex is 30 years old. She was born on August 21, 1994.
According to several sources, including Forbes and Celebrity Net Worth, Alex’s net worth ranges from 22 to 60 million dollars. In June 2025, Forbes estimated her income at 32 million dollars.
It is likely that Alex’s fortune increased after Sirius XM bought «Call Her Daddy» for a 125-million-dollar multi-year contract following her previous three-year contract with Spotify for 60 million dollars.
Alex slowly built her media empire after launching the «Call Her Daddy» podcast in 2018 with her roommate in New York, Sofia Franklin. Just a month later, Barstool Sports acquired them and offered a base salary of around $ 70,000 per year. After «Call Her Daddy» became one of Barstool’s most successful podcasts, Alex successfully negotiated her salary with Dave Portnoy. He offered her a salary of $ 500,000 to stay with Barstool. Sofia left the platform.
In 2021, Alex left Barstool for Spotify, signing a $ 60 million contract with the streaming provider. After she and Sofia went their separate ways, Alex made the second guest of the show a celebrity, helping her platform become one of the most successful podcasts among both men and women.
Three years after joining Spotify, Alex signed a 125-million-dollar multi-year contract with Sirius XM.
In 2025, Alex released her documentary series «Call Her Alex», - in which she gives viewers an intimate look at her past, daily life, university experiences, and how she became the host of the podcast
As of July 2025, Alex is 30 years old. She was born on August 21, 1994.
According to several sources, including Forbes and Celebrity Net Worth, Alex’s net worth ranges from 22 to 60 million dollars. In June 2025, Forbes estimated her income at 32 million dollars.
It is likely that Alex’s fortune increased after Sirius XM bought «Call Her Daddy» for a 125-million-dollar multi-year contract following her previous three-year contract with Spotify for 60 million dollars.
Alex slowly built her media empire after launching the «Call Her Daddy» podcast in 2018 with her roommate in New York, Sofia Franklin. Just a month later, Barstool Sports acquired them and offered a base salary of around $ 70,000 per year. After «Call Her Daddy» became one of Barstool’s most successful podcasts, Alex successfully negotiated her salary with Dave Portnoy. He offered her a salary of $ 500,000 to stay with Barstool. Sofia left the platform.
In 2021, Alex left Barstool for Spotify, signing a $ 60 million contract with the streaming provider. After she and Sofia went their separate ways, Alex made the second guest of the show a celebrity, helping her platform become one of the most successful podcasts among both men and women.
Three years after joining Spotify, Alex signed a 125-million-dollar multi-year contract with Sirius XM.
In 2025, Alex released her documentary series «Call Her Alex», - in which she gives viewers an intimate look at her past, daily life, university experiences, and how she became the host of the podcast
© Artemenko Olga
