Selena Gomez became a billionaire thanks to her beauty brand Rare Beauty
29 january 2025 в 10:50
Selena Gomez can now add the title of «billionaire» to her name. The multi-talented artist achieved her first success on the Disney Channel in the series «Wizards of Waverly Place», - and her success gradually grew over time. She has starred in several movies over the years, including her current show on Hulu called «Only Murders in the Building». After she started pursuing music, Selena released six albums. But her music and acting careers were not the main factors in achieving her billion-dollar status. Selena’s beauty brand, Rare Beauty, brought in abundant income, turning the Hulu star into a billionaire.
Hollywood Life summarized Selena’s wealth and income below.
According to Bloomberg, Selena’s net worth is currently $ 1.3 billion. The publication highlighted Rare Beauty as the reason for such a financial position, pointing to her $ 1 billion stake in the company.
According to TIME, Rare Beauty is gradually increasing its sales over time. In 2023, the popular product — liquid blush — brought in $ 70 million in just one year. The entire company is estimated to be worth around $ 2 billion by 2024.
During her interview with TIME in May 2024, Selena discussed her beauty brand and its message of confidence. The company’s founder also acknowledged that the work can sometimes be overwhelming, and insisted that she «never» wanted her business to be «just about making money».
«I have this weird thing in my head where if I focus on the numbers, I’ll lose what made Rare Beauty so special», - the artist said in the interview. «I never wanted it to be just about making money and all».
While the brand contributes to self-esteem, Selena noted that she does not want Rare Beauty to «give the impression» that people need to wear makeup to feel confident.
As for what makes her «most proud» of the company, Selena noted that she is proud to offer people something they «can identify with».
«I get so much joy when people say, 'Hey, this helped me through a tough time,'» she added.
Although her main source of wealth is Rare Beauty, Selena has accumulated wealth in other ways. In 2017, the Emmy-nominated artist partnered with Puma SE, reportedly securing a two-year deal worth around $ 30 million. Prior to that, Selena had partnerships with Coach and Louis Vuitton, which brought in millions of dollars
Hollywood Life summarized Selena’s wealth and income below.
According to Bloomberg, Selena’s net worth is currently $ 1.3 billion. The publication highlighted Rare Beauty as the reason for such a financial position, pointing to her $ 1 billion stake in the company.
According to TIME, Rare Beauty is gradually increasing its sales over time. In 2023, the popular product — liquid blush — brought in $ 70 million in just one year. The entire company is estimated to be worth around $ 2 billion by 2024.
During her interview with TIME in May 2024, Selena discussed her beauty brand and its message of confidence. The company’s founder also acknowledged that the work can sometimes be overwhelming, and insisted that she «never» wanted her business to be «just about making money».
«I have this weird thing in my head where if I focus on the numbers, I’ll lose what made Rare Beauty so special», - the artist said in the interview. «I never wanted it to be just about making money and all».
While the brand contributes to self-esteem, Selena noted that she does not want Rare Beauty to «give the impression» that people need to wear makeup to feel confident.
As for what makes her «most proud» of the company, Selena noted that she is proud to offer people something they «can identify with».
«I get so much joy when people say, 'Hey, this helped me through a tough time,'» she added.
Although her main source of wealth is Rare Beauty, Selena has accumulated wealth in other ways. In 2017, the Emmy-nominated artist partnered with Puma SE, reportedly securing a two-year deal worth around $ 30 million. Prior to that, Selena had partnerships with Coach and Louis Vuitton, which brought in millions of dollars
© Zhinobaeva Margarita
